Mental accounting is a behavioral economics concept which refers to the different values a person places on the same amount of money, based on subjective criteria, often with detrimental results.
Simply put, it explain why people think less about some purchases than others?
Let see some real life example of mental accounting.
@Mikebierer: Hate spending $200 on groceries $Bed Bath & Beyond Inc(BBBY.US)$ $AMC Preferred Equity Unit(APE.US)$ $AMC Entertainment(AMC.US)$
@yeftern: Where th...

$AMC Preferred Equity Unit(APE.US)$ I bet after 2024 election ! There are going to be a lot of " ACCIDENTS" and " SUICIDES " to people connected to this and alot of the other bullshit going on in this country.

$AMC Preferred Equity Unit(APE.US)$
Info is info. 🥰🤧

$3B家居(BBBY.US)$We ride at dawn!!

$AMC Entertainment(AMC.US)$ fun over punks its down from here

$AMC Entertainment(AMC.US)$ Everything I do , spend $$$ on , in my mind is planned around the quote everytime “Once AMC squeezes” . I can’t be the only one ?

$AMC Entertainment(AMC.US)$ Dr Seuss was a OG pimp. His "memes" still true AF.