Mr Ji Zenghe (吉增和), Executive Chairman of The Place Holdings, said, “As we unlock the value of our development projects, we are making good progress in our “L.I.F.E” OmniChannel Ecosystem, particularly on Singapore’s first Skyscreen and we are in the process of determining its location.
With a clear, distinct business strategy that is aligned with the digi...

Progressing with the acquisition of 51% of IP Rights associated with Beijing landmark, THE PLACE 世贸天阶, and iconic attraction, 世贸天阶 梦幻天幕 (“The Place Sky Screen”), that will generate recurring revenue of more than S$15 million annually

https://www.theedgesingapore.com/news/kopi-c-company-brew/place-holdings-shaping-digital-future-asia
In 2007, the launch of Beijing’s iconic landmark, The Place and The Place Sky Screen, was the talk of the town. Since then, it has become a catalyst for enterprises of all sizes to expand their branding and business presence in China.
For China-born entrepreneur Ji Zenghe, this project is another showcase of his customer-centr...

https://www.8world.com/singapore/smrt-omni-channel-ecosystem-1847271
It is expected that there will be the largest digital canopy in Southeast Asia in two years' time.
It is expected that in 2024, the largest digital canopy in Southeast Asia will appear in Hong Kong, aligning the dreamy canopy of the World Trade Organization, a landmark in Beijing, China.
This 200-meter-long digital canopy is built by Tiantian Holdings (The Place Holdings) with an investment of 200 million yuan, and it is also an upgraded version of the dreamy canopy of Beijing World Trade Organization.
This plan is L.I.F.E jointly developed by Tianjie Holdings and Stellar Lifestyle Co., Ltd., a subsidiary of the SMRT Group. (reading "life") part of the omni-channel digital ecosystem.
Fan Xianyong, CEO of Tiandai Holdings, signed a cooperation agreement with she Wenmin, chairman of SMRT. Fan Xianyong said that this is the company's largest local investment project.
"the vitality of the whole world is in Southeast Asia. If any enterprise wants to enter the world, Singapore is a stop that cannot be ignored. We have to land in Singapore some of the advanced business models and the most advanced technology we have accumulated. Enter ASEAN through Singapore, and then go to the world."
The company plans to locate the canopy in the urban area, close to the subway station, which will enhance the life experience of public transport users, he said.
"the canopy is an ecology.