"You want the franchise operator to make money and you want ...
"You want the franchise operator to make money and you want him to create a capital asset that’s worth more than he’s put in it. That’s the goal."
- Warren Buffett
One lesson from each of these 6 excellent books:
"Ray Kroc did not invent fast food. He did not invent the self-service restaurant. And his first McDonald's restaurant was not the first McDonald's."
- McDonald's Behind The Arches
“In the case of our franchise owners, there was only one story. We wanted and needed them to be successful and to earn a fair return for the risk and hard work they put in.”
- William Rosenberg (Dunkin Donuts)
"The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it."
- Ray Croc (McDonald's)
"The real secret of success is enthusiasm."
- Jim Penman (Jim's Group)
"If you have a good selling idea, your secretary can write your ad for you."
- James McLamore - BurgerKing
"What do you need to start a business? Three simple things: know your product better than anyone, know your customer, and have a burning desire to succeed."
- Dave Thomas (Wendy's)
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Some famous words of Buffett. I hope it's useful to you. : )
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