Xiaomi Auto Set to Launch Electric SUV, Eyes High-Performance Model by Year-End
$XIAOMI-W(01810.HK$ is reportedly gearing up to introduce its second new car model, positioned as a pure electric SUV, extending the design level of its first car. Speculations suggest a launch in the first half of the upcoming year.
Additionally, Xiaomi plans to unveil its third new car model at the RMB150,000 level by 2026, with expectations exceeding the first two models in terms of production and sales targets.
Analysts note Xiaomi's visible pace of product planning, launching three new car models in three years. The company aims to establish its brand tone with high-end cars and SUVs before expanding sales with low-priced models to capture the mainstream market.
Xiaomi SU7, currently available in three versions, focuses on comfort and quietness but lacks support for intense driving needs. Xiaomi Auto is reportedly developing a high-performance kit, expected to launch alongside the V8s super motor by year-end, addressing the demand for driving performance in track scenes.
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