How Much Disney Made Off of the Star Wars and Marvel Franchises: Disney touts its massive profits from two big bets over the past 15 years.

For Marvel, which it bought in 2009 for $4 billion, Disney cites all four Avengers movies and the Avengers Campus Marvel Cinematic Universe–themed areas that opened at Disney’s California Adventure and Walt Disney Studios Park in Disneyland Paris. The four blockbuster movies occupy four of the top 15 slots on the list of top lifetime box office grosses.

Disney also notes this does not include derivative revenue streams, such as park attractions, nor does it include originals associated with those franchises or pre-established franchise consumer products revenue. By investment, the figure reflects film production costs, print and advertising associated with theatrical releases. It does not include additional distribution costs or overhead.

That film’s star, Pedro Pascal will leap over to Marvel with a reboot of The Fantastic Four, one of the studio’s upcoming releases as it fights off superhero fatigue. The next outing of its all-star gaggle of crime fighters will come in 2026 with The Avengers: The Kang Dynasty in 2026 — one of at least 20 more projects it has coming by the end of 2027.

The presentation sits alongside a video released this week where Disney goes for the jugular in its attacks on Peltz as he and former Disney CFO Jay Rasulo seek to revamp the company by gaining seats on its board. Styled like a political attack ad, the video asserts that if the two succeed, Disney “could suffer the same fate as other great companies that Peltz has previously infiltrated, such as GE and Dupont.