Generative AI in smartphones could 'create a new upgrade cycle'
The integration of generative AI in smartphones is expected to spur “a new upgrade cycle” in 2024 after years of sluggish sales, according to Qualcomm CEO Cristiano Amon.
Speaking at CES 2024 in Las Vegas, Amon painted an optimistic outlook for the handset market, despite global smartphone sales hitting the lowest level in nearly a decade in 2023, according to data from Counterpoint Research.
“We’re starting to see as early as 2024 some very interesting use cases, even with flagship [smartphones],” Amon said about the role of artificial intelligence. “That could create a new upgrade cycle for phones, and that will, by definition, just increase the phone market.” $Advanced Micro Devices(AMD.US$ $NVIDIA(NVDA.US$ $Qualcomm(QCOM.US$
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