IPO Series - Eco-Shop Marketing Berhad 宜购百货 - The Largest Dollar Store in Malaysia - Better than DIY & 99?
Jshen 小红书 XHS
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Figure 1: IPO timetable of Eco-Shop Marketing Berhad
-Will be listed on the MAIN market
-Will be listed on the MAIN market
Info of IPO
Enlarged no. of shares upon listing: 5747 million
IPO price: RM1.21
Market capitalization: RM6953.87 million
Estimated funds to raise from Public Issue: RM419.87 million
PE ratio = 39.22x (based on FYE2024)
Enlarged no. of shares upon listing: 5747 million
IPO price: RM1.21
Market capitalization: RM6953.87 million
Estimated funds to raise from Public Issue: RM419.87 million
PE ratio = 39.22x (based on FYE2024)

Figure 2: Business model of Eco-Shop Marketing Berhad
Source: Eco-Shop Marketing Berhad IPO prospectus
Source: Eco-Shop Marketing Berhad IPO prospectus

Figure 3: Utilization of proceeds of Eco-Shop Marketing Berhad
Source: Eco-Shop Marketing Berhad IPO prospectus
Source: Eco-Shop Marketing Berhad IPO prospectus
Dividend Policy
-The group targets a payout ratio of about 40% to 60% of the PAT
-The group targets a payout ratio of about 40% to 60% of the PAT


Figure 4: Major customers and suppliers of Eco-Shop Marketing Berhad in FYE2024
Source: Eco-Shop Marketing Berhad IPO prospectus
Source: Eco-Shop Marketing Berhad IPO prospectus

Figure 5: Profit & Loss Statement of Eco-Shop Marketing Berhad

Figure 6: Financial position of Eco-Shop Marketing Berhad

Figure 7: Market share estimation of Eco-Shop in FYE2024
Financial overview, industry market, and personal opinion
-Eco-shop has been reporting strong financial growth, with the PAT grew from RM26.96 million in FYE2022 to RM177.28 million in FYE2024, or a CAGR of 156.43%. It attributed to the continuous expansion of Eco stores across Malaysia and achieved 358 stores at LPD.
-Eco-shop is targeting to open another 70 new Eco-shop stores throughout Malaysia, where Peninsular consists of 60 stores while East Malaysia comprises 10 stores.
-It is anticipated to continue a double-digit growth rate in dollar store chain to the year of 2029, and Malaysia has not achieved the saturated stage as compared to other countries, like Canada, Japan, and the U.S.A based on the sales value per capita.
-Eco-shop has been reporting strong financial growth, with the PAT grew from RM26.96 million in FYE2022 to RM177.28 million in FYE2024, or a CAGR of 156.43%. It attributed to the continuous expansion of Eco stores across Malaysia and achieved 358 stores at LPD.
-Eco-shop is targeting to open another 70 new Eco-shop stores throughout Malaysia, where Peninsular consists of 60 stores while East Malaysia comprises 10 stores.
-It is anticipated to continue a double-digit growth rate in dollar store chain to the year of 2029, and Malaysia has not achieved the saturated stage as compared to other countries, like Canada, Japan, and the U.S.A based on the sales value per capita.
The details of the IPO prospectus can be accessed through
ECOSHOP - INITIAL PUBLIC OFFERING (" IPO") OF UP TO 862,146,000 ORDINARY SHARES IN ECO-SHOP MARKETING BERHAD ("ECO-SHOP") ("IPO SHARES") IN CONJUNCTION WITH THE LISTING OF AND QUOTATION FOR THE ENTIRE ENLARGED ISSUED ORDINARY SHARES IN ECO-SHOP ("SHARES") ON THE MAIN MARKET OF BURSA MALAYSIA SECURIT...
ECOSHOP - INITIAL PUBLIC OFFERING (" IPO") OF UP TO 862,146,000 ORDINARY SHARES IN ECO-SHOP MARKETING BERHAD ("ECO-SHOP") ("IPO SHARES") IN CONJUNCTION WITH THE LISTING OF AND QUOTATION FOR THE ENTIRE ENLARGED ISSUED ORDINARY SHARES IN ECO-SHOP ("SHARES") ON THE MAIN MARKET OF BURSA MALAYSIA SECURIT...
By: Jshen Ng
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ZenZiDeR : Why the PE in your video so low? Seems like investor calculated PE 39
Jshen Ng OP ZenZiDeR : In the video, I mistakenly used the revenue for the PE calculation. The error has been fixed and the actual calculation is updated on the YouTube comment section ya..![undefined [undefined]](https://static.moomoo.com/nnq/emoji/static/image/default/default-black.png?imageMogr2/thumbnail/36x36)
Sorry for the confusion