Jefferies: Majority of Chinese technology firms were anticipated to chart estimate-beating 4Q22 earnings performance

$BIDU-SW(09888.HK)$ and $Sohu.com(SOHU.US)$ , which have already released their 4Q22 results, revealed that the outlook of the advertising business is positive. The social reopening in China also aided the development of e-commerce firms such as $BABA-SW(09988.HK)$ and $Vipshop(VIPS.US)$.

$JD-SW(09618.HK)$ 's ROI-focused approach in spending was anticipated to remain intact. On the other hand, the broker's rating for $WB-SW(09898.HK)$ was kept at Buy, with its target price lifted to USD28.