Netflix needs to adapt to change in entertainment technology

Is it a good time to build a position for the streaming giant?
In my previous post about $Netflix(NFLX.US)$ , I suggested shifting from paid on demand video to free streaming video and revenue to come directly from advertisement. This is to avoid sharing account issue and discourage illegal video download. Perhaps the company should do both - provide free streaming (basic quality and with ad video) and premium membership (high quality and ad-free video). The strategy will attract differentiated viewers.
I'll not build a position because viewership may continue to shrink due to first more competition an second shift in entertainment lifestyle. Viewers prefer free streaming and for high quality content movies like to watch in high-tech cinema. For Netflix to remain relevant it must adapt to change in entertainment technology emerges (VR or Metaverse movie).