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Google and Meta make up 48% of all US digital ad revenue in ...

Google and Meta make up 48% of all US digital ad revenue in 2022, down from 55% in 2017.
TikTok and Amazon are challenging Google's dominance in search, while Apple's app tracking transparency has undercut Meta.
Chart by Axios via Insider Intelligence.
Google and Meta make up 48% of all US digital ad revenue in 2022, down from 55% in 2017. TikTok and Amazon are challenging Google's dominance in search, while A...
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