Musk's “Twitter Plus V” farce: the giant's market capitalization of hundreds of millions of dollars went up in smoke, Lockheed Martin and Eli Lilly “crashed”
$Tesla(TSLA.US$ Twitter continues to be turbulent and chaotic. First, large-scale internal layoffs, then advertising funders are running out one after another, and now impersonation and fake accounts are constantly popping up...
On Wednesday, Twitter's new boss Musk insisted on implementing the “Blue V” authentication function despite user objections. Users can get a “Blue V” for only 7.99 US dollars, and no authentication is required.
“Twitter has a huge problem, and that is spam.robotsand spies, and organizations that try to manipulate public opinion. Generally speaking, they'll make the system worse,” Musk said.
Unexpectedly, in less than 48 hours, this feature was urgently stopped, and Musk himself was even more severely punched in the face. Fake accounts are more rampant than before, and a piece of false information destroyed the giant's tens of billions of dollars in market value.
The little blue V has caused many “blood cases.”
Pharmaceutical giantsEli LaiIt was one of those lying down. On November 10, an impersonated Blue V user posted a message:
We're excited to announce that insulin products are now free.
Subsequently, Eli Lilly's official Twitter account issued an apology statement saying that it apologized to those who received misleading information from fake Lilly accounts.
Despite this, the company's stock price fluctuated greatly as a result. Eli Lilly's stock price fell more than 3% to 346 US dollars on the 11th, and the market value evaporated by more than 10 billion US dollars.
According to reports, Eli Lilly is a global insulin production giant, along with two other giantsNovo NordiskTogether with Sano, they occupy 90% of the global market share. After the fake news was released, the price of Eli Lilly's insulin attracted scrutiny and attention.
Another US military giant, Lockheed Martin, has also been spoofed. The same Blue V certified account impersonating the company released news that the company will stop selling arms to countries such as Saudi Arabia, Israel, and the United States until their human rights violations are further investigated.
After the news was released, Lockheed Martin's stock price fell by more than 5% in one day.
Moreover, Blue V seems to have opened the door to spoof and false dissemination, and all kinds of fake news are constantly appearing. In addition to affecting companies, many public figures have also had an impact.
A Blue V account posing as Arizona's Republican gubernatorial candidate Kari Lake posted a false statement of concession to Democratic challenger Katie Hobbs on Twitter;
A Twitter account called “George W. Bush” (former US President George George W. Bush) posted:
Another account posing as the US Federal Bureau of Investigation (FBI) tweeted:
Just because we killed Martin Luther King doesn't mean we can't miss him.
A copycat account from the American Israel Public Affairs Commission (AIPAC) was also suspended. The account wrote on Twitter:
We (love) apartheid.
Yes, it directly impersonated Musk himself:
I'm a free speech absolutist and I eat poop every morning.
As the outside world is worried, Twitter seems to be becoming a “free hell for everyone”. Fake accounts using Blue V continue to emerge, and false information continues to circulate.
Within two weeks of Musk's acquisition of Twitter, the Twitter company continued to be in turmoil, and many executives resigned. Some advertisers are worried that their company accounts will be impersonated and have withdrawn from the Twitter platform one after another. According to reports, Musk sent an email to all Twitter employees on the 9th local time, urging employees to prepare for the “difficult times ahead.”
And in order to save the troubled Twitter, Musk “sold” it againTesla。
On November 9, according to the latest US Securities and Exchange Commission (SEC) documents, Tesla CEO Musk disclosed in the submitted regulatory documents that he sold more than 19.5 million Tesla shares for three consecutive trading days from November 4 to 8, with a value of about 3.95 billion US dollars.
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