iQIYI Further Upgrades Online Film Distribution Model to Increase Revenue for Film Producers, Driving Industry Growth

Revenue for Film Producers, Driving Industry Growth $iQIYI(IQ.US)$ , an innovative market-leading online entertainment service in China, announced recently that it has further upgraded the revenue sharing system of its Cloud Cinema Premiere model where producers now share most of the revenues earned.

The company also disclosed data on the top-earning films that have been released under its Cloud Cinema Premiere model. The developments mark the latest step iQIYI takes to create market incentives and provide transparent disclosure that drive the growth of the online film market.

With the upgrade, producers can now share 90%--compared with the 60%--of the revenue generated for films released via Premium Video on Demand (PVOD).