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The Big Tech is rushing for earnings report: Boon or Bane?
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Vipshop reported better than expected, and the organization maintained a positive attitude

On August 19, Vipshop released its financial report. In the second quarter, the company realized a net revenue of 24.5 billion yuan, which was better than the market expectation; Non-Gaap's net profit was 1.6 billion yuan, with a year-on-year increase of 8.4%. Both the profit level and the overall profit margin achieved a year-on-year increase; Its user data is also a bright spot. In the second quarter, the number of SVIP active users increased by 21% year-on-year, accounting for 38% of the online net GMV.
Vipshop reported better than expected, and the organization maintained a positive attitude
Behind the "counter trend" of Vipshop's stock price, the anti cyclical nature of the discount retail industry has been verified again. Recently, a number of securities companies have maintained a "buy" rating on it and are optimistic about the long-term opportunities of the track. Guotai Junan $Guotai Junan(601211.SH)$ research report pointed out that the profitability of Vipshop is expected to remain stable from 2022 to 2024.

CICC $CICC(03908.HK)$ research report pointed out that in the second half of last year, considering that e-commerce is expected to make an important contribution to the achievement of the annual economic growth target, and the low base factor in the second half of last year, the performance is expected to bottom out. It is suggested to pay attention to the valuation and repair opportunities of Alibaba and Vipshop.

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