Alibaba Helps Korean Grocery Pioneer Take K-Food to Singapore
Market Kurly became South Korea’s first billion-dollar online grocery app by delivering fresh produce to customers’ doorsteps by dawn the next day. Now it’s expanding to Singapore by offering products on Alibaba Group Holding Ltd.’s RedMart.
Singaporeans will be able to buy Market Kurly’s ready-to-cook and ready-to-eat meals from Wednesday via the app, owned by Alibaba unit Lazada. The initial launch of 44 products will be gradually expanded to chilled food and possibly non-food daily products in the future, Market Kurly Chief Executive Officer Sophie Kim said.
The move marks the first overseas push for the seven-year-old startup, which is preparing for an initial public offering at home. Its backers include Millennium Management, Sequoia Capital China and Hillhouse Capital.
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whqqq : Oh, I like this actress. By the way, it seems that Lazada provides the company with a wider business service area.