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New Oriental anchor's new achievement: 60000 books sold out

$New Oriental(EDU.US)$ $NEW ORIENTAL-S(09901.HK)$ $EAST BUY(01797.HK)$
The novel Living by Chinese writer Yu Hua has always been a best seller with a large stock. When it went to the live broadcast room of "Oriental Selection", Dong Yuhui analyzed the essence of the novel in combination with real-life examples. 60000 copies soon sold out and were out of stock.

In the past month, the "Oriental Selection" has been popular, which has a very obvious impact on books. According to Beijing open book data, there are many books with the highest sales volume due to their drainage and driving.
New Oriental anchor's new achievement: 60000 books sold out

Beijing open book research points out that the elegant live broadcast style of "Oriental Selection" is in sharp contrast to the noisy live broadcast in the past. The anchors carry high-quality content and describe the recommended products with their own cultural heritage. The whole live broadcast appears civilized, romantic, comfortable and elegant. Such live broadcasting style is consistent with book products, so the live broadcasting room of "Oriental Selection" has significantly driven books, which has become a strong boost to the book market in June.

In addition to the recommendation and drive of "Oriental Selection", the hot sale of these books is also highly consistent with the attribute of "Oriental Selection" due to its outstanding content.

$Education(BK1091.HK)$ $Mainland Education(BK1235.HK)$
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