$Allbirds (BIRD.US)$ I'm not going to overthink this one. Th...

So we have a super-cool company backed by a super-cool Hollywood elite actor (Leo DeCaprio) and others... The IPO is based on the measly revenues they have reported as a private company. My guess is the IPO will create some buzz around the company, and then they will make some high profile partnership deals that will get everyone excited.

I don't think profits matter anymore the way everyone seems to be investing in companies that don't earn any money and won't for years, if ever... They don't seem to care. All that matters is revenue growth. So coming off the small numbers they had as a private company and with the hollywood elite being very happy with them, it seems like they will put up the necessary revenue growth to propel the stock upward. There's not that many shares out, so it wouldn't take much to move this one up.

With no real idea what they will do for revenues or profit, it's a play on how cool the company is. I like anything that's a notch above the cheap crap that other companies are putting out. The footwear business for the most part is like putting Kraft Mac & Cheese shoes on your feet...the cheapest, crappiest ingredients you can use and still call them shoes... Allbirds is going the other direction, controlling a quality supply chain and taking care of what goes into them. It's like they are the Beyond Meat of the shoe business, I guess....something better for you maybe is the goal...

So, I picked up a few shares and if it drops, I will grab a few more and see what happens... This one is more of a gut feeling, not the value based opinions I often rely on. I put it in with my Dutch Bros IPO call....