The purpose of the name change, according to the official in...

$Meta Platforms(FB.US)$ The purpose of the name change, according to the official interpretation, was "to establish a diversified business structure". But 10 years before the name change, management had begun to think that only a name change could solve a series of headaches caused by the tobacco control campaign. Because the society has no good impression on Philip Morris, a health killer, its brand and image are potentially boycotted. And the name change seems to have become a way for management to avoid escalating social tensions.